The combination of LOKE loyalty and Impact Data automated communications will drive more engagement, visits and revenue for your hospitality business.
LOKE and Impact Data work together to help you stand out from the crowd.
We use your valuable ordering and loyalty data from LOKE and
- Connect it to your TalkBox account
- Analyse the customer data daily
- Send the right message to the right customer at the right time, automatically.
Plus with all your valuable data in one place with ready-to-use segments, you can easily engage with your customers around key promotions and events.
Check out the automated promotions that included in your TalkBox package. These will be set up in your account.
You can VIEW, EDIT, ACTIVATE and DISABLE these messages at any time by navigating to Automated> Date Triggered, Birthday or Recurring.
AUTOMATED PROMOTIONS TO GET YOU MORE VISITS, MORE OFTEN
WELCOME AND ONBOARDING SERIES
Welcome Message
Thank customers for joining your loyalty program and gauge their first impression.
This communication is sent 1 day after a customer’s first visit and includes a Net Promoter Score survey (NPS) to measure customer satisfaction.
Update Details
Capture more information from your customers.
Knowing key information like a DOB can help you get closer to your customer and win valuable function and group bookings.
Enable Notifications
A valuable channel for engagement with your customers are the Push Notifications on your LOKE app. Getting customers to allow notifications will enable you to create an even more personalised relationship.
Member Nurture Communication
If your business has an additional source of customer data, we will invite customers that are not yet members to join your loyalty program with member nurture communication.
RETAIN COMMUNICATIONS SERIES
New Customer Revisit Series – 3 Messages
Turn first-time visitors into loyal regulars with the Revisit communications. This series of communications is sent at 45, 90 and 120 days after the first visit if the customer doesn’t return. They include a 20% off voucher to incentivise customers.
Existing Customer Retention Series – 3 messages
This series of messages is designed to get customers who have stopped visiting back with a 20% off voucher. This is triggered when a customer misses an expected next visit date. Expected next visit can be calculated for each contact in your database after they have had 3 visits.
Regular Recapture
Recover a previously highly engaged customer who has had more than 5 visits but has not visited in over 3 months with a free main meal.
ENGAGE COMMUNICATIONS
Loyalty Rewards Communications
A series of communications to let customers know they are close to a reward point, they have achieved a reward, are close to or have completed a streak or have visited 5 stores in your network. These communications are able to be automated or triggered as required based on the LOKE fields that populate your TalkBox account.
This is where your brand and creativity can come to life. All of your critical customer data is accessible in your TalkBox account and it’s refreshed daily with valuable segments easily created by using filters. Learn more about filters here.
Plus branded templates and sections will be created to allow you to showcase your business and send beautifully designed emails and impactful SMS messages easily.
SURPRISE AND DELIGHT COMMUNICATIONS
Birthday and Milestone Birthday
More than just acknowledging a birthday, these communications are a valuable way to drive lucrative functions and group bookings.
A birthday message can be sent a few weeks before the big day (or a few months in the case of a milestone birthday) to drive that function enquiry. It’s then followed up with a birthday reward close to the special day.
Customer Anniversary
Acknowledging that your customer has notched up another year on your database and as a valued customer is something to be celebrated. With our scheduled anniversary messages, we never miss the opportunity to say thank you.
Feedback Request
Feedback is a gift and an important part of a trusted relationship. This is why your account has the ability to automatically ask for feedback after a visit. The great news is that if the score is positive we give the customer a link to your Google Review page and ask them to copy their review there.
These communications have been carefully designed to help you get the most out of your LOKE loyalty program and ensure that customers receive the right message, at the right time, with the right offer to get them to return. This gives your team the opportunity to get creative, tell your story, showcase your loyalty promotions and keep customers up to date with all that’s important about your visit.