Customers of online ordering specialists Deliverit are now able to benefit from the Deliverit Automated Marketing Program (DAMP). This series of clever triggered communications using the data from your Deliverit ordering platform has increased the likelihood of a customer visiting 6x.
This hands-free marketing automation program is perfect for busy business owners and brands that want consistency across their locations and to leverage the value of the rich data from online ordering.
Below are examples of the standard communications set up to engage your customers, reactivate lost customers and drive ATV for key retail and hospitality occasions.
AUTOMATED PROMOTIONS TO DRIVE MORE VISITS FOR YOUR BUSINESS ARE:
Welcome Message
There are two parts to the Welcome communications. When your account first goes live with the DAMP Program we let your existing customers know that they can expect to hear from you in the future with great offers and deals. This helps clean up your database and ensure that customers who want to hear from you stay connected.
When new customers make their first order we trigger a welcome message to start the relationship off on the right foot.
Revisit Messages
Turning a new customer into a loyal regular customer takes work and we trigger the Revisit messages to help get that next visit. This communication includes an offer to incentivise the customer to return for another visit.
Birthday + Update Details
Celebrating the birthday of your customer is a great way to add value to the relationship, better yet you might even get the catering order for that celebration. When it comes to birthday we can trigger a message a few weeks before the event to remind customers you do bulk orders and of course trigger their birthday voucher closer to the date.
If we don’t have a customer’s DOB we trigger an update details message to ask for the month of their celebration and we trigger the messages at the beginning of the month.
Lost Messages
The Deliverit customers have hugely benefited from our LOST communications. These are only targeted when a customer has missed an expected next visit date so you know you aren’t giving away margin to a customer that was going to visit anyway.
Share the Love
Getting an existing customer to help you acquire a new customer by sharing a New Customer Promo Code is an effective way to acknowledge your existing customers and reward them for helping you ‘share the love’ about your brand.
Event Emails
Engaging with your whole database on at least a monthly basis is key to maintaining it’s value. An effective way to do this is with our Event Communications. Linked to a key occasion such as Fathers Day or even International Pizza Day they are a fun way to stay in touch and drive increase ATV. Each of these promotions has a minimum spend attached so you can be sure they will drive a great sales result for your business.
Ready to get started?
Contact the team at Deliverit
marketing@deliverit.com.au