One of the real challenges in making your digital marketing compelling is having great images. Images that reflect the food and drinks that your business actually sells and to help drive customers to order from you. Adding beverages to your basket can attract significant margin and increase your basket size. Both of which are incredibly important right now.
Impact Data were thrilled to learn that Coca-Cola Amatil has launched a new digital and social portal for customers designed to help them maximise their social media presence and drive the value of every single sale. The portal is designed to be easy to use and to empower customers to make the most of their social media accounts and online menus. It provides users with impactful professionally developed social media assets and stunning digital assets that can be used straight away. Learn more about the portal here.
How it works
Customers register and sign-in to the portal to:
- download professional images of Coca-Cola Amatil products to include on their own website, social media accounts or via aggregators. These can be easily inserted to create meal combos to drive higher value transactions. From tandoori to tacos and pies to poke bowl, a meal always goes better with a beverage!
- access training guides to get started as well as detailed information on how to optimise presence on each of the major food aggregators.
Customers can also get support from their Amatil representative to make the most of the portal.
The Coca-Cola Amatil Perfect Store Team Manager Louise Thompson, explains, “this portal will ensure our customers continue to maintain contact with their valued consumers, protecting their businesses now and into the future.”
“It provides the knowledge and practical assistance to get them trading online quickly and, to maximise the value of those transactions, by featuring our iconic range of beverages with their meal combos.”
“Good quality photography can drive profitability online as well as in store. Adding a beverage to a meal order helps customers grow their transaction size by around $4.00 so it’s very worthwhile.”
“For example, a Vietnamese restaurant in Sydney optimised the $2 upgrade available on Uber Eats thanks to new combo imagery and saw a 64% dollar sales increase in one month.”
With this kind of assistance you can create beautiful and compelling emails that showcase your takeaway and delivery options and get your audience excited. Use TalkBox to get your customers attention immediately, send engaging email and SMS than includes content to showcase your offering.
If your business needs to showcase your new menu then sign up today and improve the impact of your communications.
For help getting data from your delivery partner into your TalkBox account please reach out to us at hello@impactdata.com.au
