If your business has multiple sites connected to one TalkBox account, your field sets may include location fields.
Location fields provide valuable information about your customer’s visitation behaviour. You can use these fields in filters, merge fields, and even to filter reports.
TalkBox accounts that enable location fields will see –
Last location visited – see the last location your contact has visited
Locations visited – See every one of your locations that the contact has ever visited
Here’s how to use the location fields in just a few ways:
- Drive traffic to a particular store
Send a communication to customers who have already visited that store and include an irresistible offer.
Create your communication
At the ‘who’ stage, create a filter using the ‘Locations Visited’ field and select the location you want to target.
2. Ask for feedback for a particular store
After a change of management or a new store opening, feedback can be a great way to understand customer sentiment.
Create your communication and insert the NPS feedback survey. Include the store location in the body of the email as a merge field. See an example email below.
Once you have run the feedback campaign, you can view the NPS report.
Navigate to reports > NPS Survey
Use the filter to view all NPS surveys for that location.
Don’t see these fields in your account?
Contact us at email@example.com